Requests from many places
A test drive request can arrive from your website, a car portal or an ad form. Each one names a model, and the buyer may have asked other dealers too.
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Automotive
Every test drive request, called back fast
A test drive request from your website, a car portal or an ad gets a call from DRING, and the booking goes into your showroom calendar. DRING also books service visits, answers your rental line and passes finance questions to a sales adviser.
How a car business takes calls
Where the calls come from
Car businesses take three kinds of call, often at the same time: test drive requests from buyers, service bookings from owners and questions on the rental line.
Hard to answer fast
Sales staff are with customers on the showroom floor, and the service desk is busy with owners at the counter. A request that arrives at that moment waits for the next free person.
What the agent changes
The agent answers your service and rental lines and calls back each test drive request. Bookings are made while the customer is on the line, and every result goes to your CRM.
Test drive booking
From a request to a booked test drive
A buyer who asks for a test drive has picked a model. The agent calls as soon as the request arrives, while the buyer still has that model in mind.
The request reaches your CRM
It arrives the way it does today, from your website, a car portal or an ad form. The agent picks it up there, with the model and the showroom.
The agent calls the buyer
It says it is the showroom's AI assistant, names the model and asks what your adviser needs to know: timing, a possible trade-in and whether to discuss finance.
It books the test drive
It offers free times from the showroom calendar, books one on the call and sends the confirmation. A buyer who is not ready gets a call from an adviser at a time they choose.
The answers go back to the lead
Model, slot, trade-in and finance interest are written to the lead record, so the adviser starts from there.
If the buyer does not answer, the next attempt follows the retry rules, calling windows and attempt caps your team sets in Reach.
A call, end to end
A test drive request, called back
A buyer asked about a hybrid SUV on a car portal this morning. The agent calls as the showroom's AI assistant, names the model and books the test drive on the call.
When the buyer asks about the monthly payment, the agent does not quote a number. It notes the question for the sales adviser, who sees the booking and the question before the visit.
Hi, this is the AI assistant at the Marina showroom, calling about your request for the hybrid SUV.
Oh, yes. Can I drive it this week?
Yes, you can. I have Thursday at 6 PM or Saturday at 11 AM. Which works better for you?
Saturday, please. And what would the monthly payment be?
You're booked for Saturday at 11 AM. Omar, your sales adviser, will go through the payment options with you then. I'll send the details by WhatsApp now.
ModelHybrid SUV
Test driveSaturday 11 AM
FinanceQuestion for the adviser
Lead recordUpdated
Service booking
Service visits, booked and confirmed
Owners call to book a service, ask what a visit includes or move a booking. The agent checks the workshop calendar and books the slot while the owner is on the line.
The day before the visit, a reminder goes out by WhatsApp, SMS or email. If the owner does not read or answer it, the agent calls to confirm or move the visit.
- Books, moves and cancels service visits
- Notes the car and what the owner reports
- Calls when a reminder goes unread or unanswered
CarSedan, annual service
Owner reportsNoise when braking
VisitTuesday 8:30 AM
ReminderMonday, by WhatsApp
Rental line
Reservations made and changed on the call
Renters call to book a car, change their dates or ask about pickup. The agent answers from your reservation and branch information, and passes anything outside your rules to your team.
New reservations
Takes the dates, the pickup branch and the car class, then books the car or passes the request to your team.
Changes and extensions
Moves dates, extends a rental or cancels it within your rules, and confirms the change by message.
Pickup and return questions
Answers branch hours, directions, the documents to bring and return times, from the information you provide.
Quote follow-up
Every quote gets a follow-up call
A buyer who received a quote or a finance offer and did not reply gets a call. The agent finds out what the buyer needs next and books a sales adviser. It does not give finance advice.
Still interested?
The agent names the model and the date of the quote, and asks if the buyer still plans to buy.
What stopped them
Price, timing, a trade-in or another dealer's offer: the reason is written down in the buyer's own words.
An adviser, booked
A buyer who wants to talk gets a call or a showroom visit with a sales adviser. Questions about rates, terms or approval go only to the adviser.
After the sale
A satisfaction call after delivery and service
After a car is delivered or serviced, the customer gets a short call or WhatsApp message that asks for a score and the reason behind it. The answer is kept in the customer's own words, next to the score.
After a purchase
Asks for a score on the delivery, then whether anything is still open, such as paperwork or an accessory.
After a service visit
Asks for a score on the visit and the reason behind it, such as how the work was done or whether the car was ready on time. Your service manager sees each score with its reason.
CRM and calendars
Results in your dealership CRM
Every call ends as a record your team can work from: the booked slot, the customer's answers and the next step. HubSpot is the reference implementation.
CRM write-back
DRING also connects to Salesforce, Zoho and other common CRMs. The exact objects, permissions and fields are confirmed during onboarding.
Showroom and workshop calendars
Test drives and service visits are booked in your calendar, such as Google Calendar. Other booking systems connect through their API where one is available.
Dealer management systems
A dealer management system or a heavily customized CRM is assessed separately, before any work goes into a proposal.
Where the agent stops
What it handles, and what goes to your team
What it handles
Which model, showroom or booking the caller means.
Test drive, service and rental bookings, in the right calendar.
Opening hours, directions and what to bring, from the information you provide.
The customer's timing, trade-in and questions, noted for the adviser.
What your team handles
Price negotiation, discounts and anything that commits the dealer.
Finance, leasing and insurance questions. The agent does not give finance advice.
Trade-in values and questions about a car's condition or history.
A detail your data does not answer. The agent says it will check instead of guessing.
Dealers and rentals in the Gulf
Arabic and English on the same call
For car businesses in Saudi Arabia, the UAE, Qatar, Kuwait, Oman and Bahrain, the agent answers in the caller's language and switches when the caller switches. Arabic is among the 10 languages live on customer lines today, and it is validated on your own workflow before launch.
Pronunciation correction is set for the names, places and model names your callers use. Outbound calls stay inside the calling windows you set for each country, so they follow your working week and your Ramadan hours.
Across the DRING platform
What the platform runs today
Figures from all DRING deployments across sectors, not from car dealers or rental companies.
~300Kcustomer conversations a monthplatform-wide
1M+customer conversations to dateplatform-wide
9countries with DRING operationsplatform-wide
50+companies have trusted DRINGsince founding
FAQ
Common questions
Can it book test drives directly into our showroom calendar?+
Yes. The agent checks free times in the calendar your team uses, such as Google Calendar, and books the slot on the call. The exact setup is confirmed during onboarding.
Does it work with our dealership CRM?+
Yes, if you use HubSpot, Salesforce, Zoho or another common CRM, with the exact fields confirmed during onboarding. HubSpot is the reference implementation. A dealer management system or a heavily customized CRM is assessed separately.
Will the agent discuss prices or finance?+
It does not give finance advice or negotiate prices. Questions about monthly payments, rates, discounts or approval go to a sales adviser, with the question written down.
Can it answer callers in Arabic and English?+
Yes. Arabic and English are among the 10 languages live on customer lines today, and 62 are available across voice, WhatsApp, SMS and email. Each language is validated on your own workflow before launch.
What happens when a caller wants a person?+
The agent tells the caller who will help next and passes on the reason for the call, so nobody asks twice. You decide which calls go to a person, live or as a callback.
How soon can we go live?+
Live in a week, starting with one workflow, such as test drive callbacks for one showroom. The agent runs 1,000 to 10,000 simulated conversations, built for your company, before the first real call.